A new beauty trend is taking over the internet: the clean look, which is closely related to the no-makeup look. Thanks to the ever-growing TikTok platform, content creators have used the app to experiment with a variety of looks. With the latest clean-girl makeup look, users are now reaching for products that highlight their natural glow and accentuate their natural features. The reign of full, glamorous makeup and heavily defined wrinkles has been abandoned in favor of a new, fresh aesthetic that everyone is obsessed with. With the focus on skin beauty in recent years, many are slowly updating their beauty collection with minimal, clean products.
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What is the Clean Look?
Think of the trendy clean look as the next version of the no-makeup trend. Basically, it’s a natural-looking look that focuses on dewy, glowing skin. Think tinted moisturizers and fluffy, natural brows instead of smokey eyes and sharp contouring. Add some slicked back hair, gold jewelry and a huge hair clip and the look is perfect. This beauty trend was inspired by celebrities like Bella Hadid and Hailey Bieber, who seem to embody all the elements of the look.
How to achieve the clean look
Skin care is very important
Skincare is hugely important in achieving this look – both on the day itself and afterwards. However, there are a few important steps you should take before applying makeup.
After cleansing, exfoliate the skin to remove dead skin cells and debris, giving it an instant glow. You can use a scrub that contains a mixture of lactic acid and glycolic acid to remove dead skin cells.
- Hydrate in layers
Now it’s time to unpack the hyaluronic serums and light moisturizers. Apply the products in order from thinnest to thickest, giving each layer enough time to absorb and set. This will help you apply makeup more evenly .
- Finish with sunscreen
As always, apply an SPF of your choice – because sunscreen is your best friend for an even skin tone and healthy complexion.
- Strategically place concealer
Take your favorite light, dewy concealer or foundation and strategically place the cosmetic products in the areas you want to brighten or conceal, such as the inner corners of the eyes, the sides of the nose, the center of the chin and forehead, the corners of the mouth, just under the brow bone, and on breakouts you want to cover. Blend the color upward with a damp beauty sponge – this technique lifts the face without having to contour it too much.
Pluck your brows
Groomed, fluffy brows are key to this look as they frame the face. Brush them upward with a translucent or tinted brow gel and comb the tips diagonally to enhance the sweep. If you have thicker, coarser and curlier hair, try using an eyebrow wax to strengthen the hold.
Fix with powder
To set the look and prevent the concealer from sinking into fine lines, gently dab a setting powder on the areas where the product might run: for example, under the eyes, around the nose, and on laugh lines. It’s helpful to dip the tip of a beauty blender into the powder and press the product into the skin, rather than rubbing it in – that way you won’t smudge your makeup.
Swing your eyelashes
Swinging your lashes can open up your eyes and make them appear radiant, even without mascara. You can even apply a coat of clear mascara before swinging your lashes if you want extra hold without using pigments.
Use creamy or liquid blush.
Creamy blush is the ultimate. Take your favorite cosmetic product and blend the formula directly into the skin on your cheekbones. To achieve the trendy sunburn blush, take a liquid blush. Put a few dots on your cheekbones and nose and blend with your fingertips.
Apply a creamy highlighter
Next, take an equally creamy highlighter and dab it on your cheeks and the bridge of your nose.
Gloss your lips
Using a soft, smudgeable liner, draw a round line around your bottom lip and highlight your cupid’s bow to enhance your pout. Then, smudge the liner inward and upward with your ring finger to create a slightly smudged look. To round out the shimmer factor, finish by applying a tinted lip gloss without glitter. This will leave your lips looking naturally plump and bubbling with moisture.
Clean look: keep hair simple and shiny
The clean look girl’s hairstyle is basically an up-do with no hair out of place, an updo with a pretty hair clip where the bangs are styled to perfection, or a few strands of hair framing the face – you should make the decision.